Wednesday, July 9th, 2014 19:47 pm | 2094 Views id Coty Inc. Structure Announced

Wednesday, July 9th, 2014 19:47 pm | 2094 Views id Coty Inc. Structure Announced
- This new initiative homepro is expected to accelerate the achievement of the objectives of growth homepro and further strengthens homepro Coty Coty's position as an innovative leader in the world of beauty Industry NEW YORK, July 9, 2014 (ANTARA / PRNewswire) - Coty Inc. (NYSE: COTY) today announced organizational homepro structure new growth path aims to strengthen and reinforce the company's position as a global leader in the beauty industry. This organizational structure will evolve from two stand-alone division, Coty Prestige and Coty Beauty, to be composed of a number of categories and regions more integrated while maintaining the reputation and market differentiation and business unique innovation in brand development, product homepro development, and sales execution , all of which are critical success factors. The move is expected to bring significant influence to the evolution of a more holistic consumers and growth opportunities by product category, which in turn creates a sharper approach to innovation. Global-scale initiative is also expected to improve the coordination and allocation homepro of resources between sales network and market, and increased focus on the needs of specific consumers and retailers homepro in their respective regions. Going forward, this initiative is expected to remove the duplication, which in turn brings operational efficiency to help accelerate the realization of profitable growth and generate additional resources to reinvest in products and strategic market Coty. The new organization consists of: Division homepro Category and Innovation homepro Renato Semerari, who previously served as President of Coty Beauty, will hold the position of President of Category and Innovation. Under his leadership, the new group, which is a combination of marketing, R & D, Communications, Digital, Marketing and Consumer Insights, will be the engine of strategic category and product development, in order to promote the establishment of best-in-class innovation worldwide. Coty All products will be under four categories homepro of consumer-oriented: Fragrance, Skin Care, Color Cosmetics and Body Care. Each category homepro will have a dedicated team with expertise and competence particular to build a reputation and portfolio of each DNA and positioning of products in the beauty industry world. The leaders of the four categories are: Steve Mormoris, formerly in charge of the team Coty Prestige - American Fragrance Marketing, Fragrance appointed as Director homepro of Marketing. Businelli Johanna, who previously served in the Coty Beauty - Color Cosmetics Marketing, was appointed as the Director of Marketing for Color Cosmetics. Jill Scalamandre, who were previously responsible for Coty Prestige - Skin Care Marketing, was appointed as Marketing Director Skin Care. Jurgen Scharfenstein, who previously served in the Coty Beauty - Adidas & Lifestyle Fragrance Marketing, was appointed as the Director of Marketing for Body Care. Global Markets homepro Division Jean Mortier, who previously served as President of Coty Prestige, was appointed as President of the Global Market, in order to further enhance the company's homepro global reach and creating a stronger sales execution. The global market will include four regions: North America, Europe, Asia-Pacific / Middle East and Africa, and Latin America. Each region will be headed by a senior vice president with a dedicated management team that is responsible for running the business in accordance with the needs and priorities of consumers and retailers. This new structure will support the progress of the development of Coty's position in the global market. The leaders of the four regions are: North America: Marc Rey, President of Coty USA Europe: Stephane Tsassis Asia Pacific / Middle East and Africa: Peggy Elsrode Latin America: Manlio Pizzorni Function Supply chain, Finance, IT, HR, and legal will reorganized in order to further support the categories and regions in developing and delivering quality products with a high standard of service through an efficient integrated process. "The new organizational structure will help us to achieve profitable growth," said Coty CEO Michele Scannavini. "Our business will now be more consumer-oriented, more sharply in the prioritization and allocation of resources, and more reliable, as well as reduce the level of duplication and redundancy over time. We believe the establishment of this new organization, we will be able to more easily remove the potential The best of the whole product and the talent that we have. " Overview of Coty Inc. Coty is the world's leading beauty company with net revenues of $ 4.6 billion in fiscal year as of 30 June 2013. Coty, founded in Paris in 1904, Meru